You’ve probably heard the same stories I have: Google+ is a ghost town, the brainchild of Plus has left Google, so it’s being shut down, etc. It’s true, Google+ is no Facebook. But do we really need another place for viewing everyone’s perfect life, with their perfect children and perfect job? As a B2B marketer, that’s not the main place I’m looking when it comes to promoting brands and cultivating thought leadership.
But hold on. What if you could help your company’s SEO cause, build overall social media credibility, learn about your customers and do it on a platform that is Ad-free? Would you do it?